Product Council

What is a Product Council? A product council is a group of company stakeholders that meets regularly. They review the strategy and progress of a product in development. The primary purposes of this group are to make decisions and clear obstacles to keep the product moving forward. That is why product councils include executives across […]

Product Enablement

What is Product Enablement? Product enablement helps employees at large companies gain relevant product knowledge. The term takes its name from sales enablement, the process of providing the sales team the resources they need to sell more effectively. Product enablement applies this concept to the entire company. The team creates learning programs specific to each […]

Voice of Customer (VoC)

Voice of customer, or VoC, refers broadly to the various processes by which organizations gather feedback from their customers. It can also refer to the feedback itself in the form of customer needs, requests, and pain points.

Customer Validation

What Is Customer Validation? Customer validation is an essential phase of the product development process (i.e., the steps needed to take a product from concept to market availability.) It tests assumptions and hypotheses about the customer problem, target market, and product. Insights gained from the validation phase can then be used to iterate the product […]

A/B Test

What is A/B Testing? An A/B test aims to compare the performance of two items or variations against one another. In product management, A/B tests are often used to identify the best-performing option. For example, two variations of a new user interface could be tested, and, in this case, the variation that receives the most […]

Quality Function Deployment (QFD)

Definition: Quality Function Deployment, or QFD, is a model for product development and production popularized in Japan in the 1960s. The model aids in translating customer needs and expectations into technical requirements by listening to the voice of customer. What is Quality Function Deployment? Although it might sound like a modern testing methodology, Quality Function Deployment […]

Design Ops

What is design ops, and why should you make it a part of your product team’s culture? This page will walk you through the basics of design ops and give you suggestions for incorporating it into your team. What Is Design Ops? Design ops (sometimes written as the single-word DesignOps) refers to the practice of […]

Product Portfolio Manager

What Is a Product Portfolio Manager? A product portfolio manager (PPM) strategically oversees all of the products in a business’s portfolio and ensures alignment with the organization’s overall strategy. A PPM tells a broader solution story to the market that explains not only what each product offers, but also the combined value proposition of the […]

Lead Product Manager

What Is a Lead Product Manager?  A lead product manager is a position that has different responsibilities in different companies. Three of the most common definitions of this role are: The senior product manager is responsible for a complex product made up of several individual components or apps (each with its own product manager). A […]

Bubble Sort

Bubble sort is a basic algorithm for arranging a string of numbers or other elements in the correct order. The method works by examining each set of adjacent elements in the string, from left to right, switching their positions if they are out of order. The algorithm then repeats this process until it can run […]